Animal Rights Research Paper - 2580 Words

Exploring Animal Rights in America and the Treatment of Animals in the Entertainment Industry Joseph Horton ITT Technical Institute Dayton Campus Author Note Joseph H. Horton, Bachelor Student in Project Management, ITT Technical Institute. This research was supported in part by my school tuition provided by Federal Student Loans and the ITT Technical Institute Opportunity Scholarship. Correspondence concerning this article should be addressed to Joseph Horton, 12 S. Timber Hollow Dr. Apt. 1213,Fairfield, OH 45014. Abstract The purpose of this case study will be to understand the belief for animal rights in the United States and how college students feel in regards to the treatment of Animals in Entertainment. I intend to explore the†¦show more content†¦The discussion argues in favor of descriptive definition of animal law, but explains why such a definition may be difficult to formulate. The Article maintains that a necessary first step in finding a satisfactory definition—and in motivating lawyers, law school faculty, and law students to pay sufficient attention to animal-related legal issues—is rejection of advocacy-oriented definitions of animal law. Claire Rasmussen (2012) discusses the animal rights in a little more detail in regards to the biasness of the animal rights laws. She discusses the deficiencies in the laws that do exist and points out that the laws will never cover all aspects of animal interactions with the human population. Her research is important because when new laws are formed they can try to better protect all animals versus the few that are protected. While law does not define animal rights, it is a something that the world has put a large focus on for years. Lyle Munro (2012) introduces us to the Animal Rights movement, which he describes as one of the most neglected and misunderstood movements of our era. He explains the history of the movement and then explores the reasoning why it’s becoming more important to our society and social movement scholars. His research will help to understand the reasoning for the movement and stand to educate people on the importance of the movement. The animal rights movement isShow MoreRelatedShould Animals Be Used For Scientific Experiments?1189 Words   |  5 Pagesjustifying the use of animals for scientific research to benefit man, to giving them the right to live life alongside man? This brings up the debate: should animals be used in scientific experiments (â€Å"†¦procedures performed on living animals for purposes of research into basic biology and diseases, assessing the effectiveness of..† Humane Society International)? This debate has been going on for centuries, and still very prevalent in today’s society. Especially with the rise of animal activist groups suchRead MoreAnimal Testing Should Be Banned926 Words   |  4 Pages Chimpanzees â€Å"used in animal tests can exhibit symptoms of post-traumatic stress disorder, a condition more commonly associated with soldiers who have experienced deadly combat† (â€Å"Animal Rights†). PTSD is a serious anxiety disorder that may or may not be treated with several therapy sessions. â€Å"More than 100 million animals every year suffer and die in cruel chemical, drug, food, and cosmetics tests as well as in biology lessons, medical training exercises, and curiosity-driven medical experimentsRead MoreThe Importance of Fables Essay1324 Words   |  6 Pagesteaches a moral through the use of animals as the main character. Fables toy with the idea of human vanity. Fables are very popular in children’s literature as it teaches children lessons while keeping them interested with the animal characters. Fables were westernized through the help of Aesop. It is unknown whether or not Aesop was a real person but is viewed as one of the fathers of fables. Modern editions contain up to 200 fables and are growing. I am writing this paper in order to inform you, theRead MoreAnimal Testing And The World Of Scientific Research1746 Words   |  7 PagesAnimals used in laboratories dates as far back as the 17th century (Unknown, 2015)6. When I first read this statistic, it was surprising because the amount of time testing has been around really makes one think about the advancements made because of that. Due to the amount of time animal testing has been around, two general groups have formed in response to this. The people advocating for it are commonly part of the science community or anyone that supports what science hopes to accomplish and thenRead MoreThe Morality of Zoos Essay858 Words   |  4 Pageszoos are a form of entertainment for the public and a taxable industry for the government; most of them do in fact research the animals they have in their captivity. This research can be beneficial and life saving for humans and if it were not for this testing, we would not have many key vaccin es that we have today. For the sake of this paper the term zoo can be applied to all animals in captivity. This includes those for entertainment, medical testing, and rehabilitation/protection. Tom Reagan wroteRead MoreEssay about The Necessities of Animal Experimentation1273 Words   |  6 PagesThe Necessities of Animal Experimentation Throughout my paper, I felt as though I was able to give a solid and fair representation of the opposing viewpoint on issue of animal testing. However, it was challenging because I strongly oppose animal testing. The rhetorical analysis played a role in this, because I was required to use the various rhetorical appeals to compose a strong argument. Using the appeals definitely helped in trying to persuade the reader to acknowledge the opposingRead MoreShould We Use Animals For Medical Research Over The Recent Centuries?969 Words   |  4 Pagesthere are countless animals disappearing around us every day which means they can’t enjoy the sunshine tomorrow. These animals are unlucky that they don’t have control over their own lives. Nowadays, at different corners of the world, various chemicals with hidden danger are being injected into the animals’ body. They are being tested in lots of areas. Mostly being tested for whether a new drug is effective or not. We human call this phenomenon as medical research with animals and it is expressedRead MoreAnimal Cruelty And Animal Justice Essay717 Words   |  3 Pagesharm animals or do not concern themselves with animal rights o ften have no idea what happens at slaughterhouses and the effects that harming animals can have on individuals both personally and environmentally. A variety of documentaries, reports, and information regarding these issues are quite accessible through many organizations and groups. Some include: - PETA - Mercy for Animals - AWFC (Animal Welfare Foundation of Canada) - Animal Justice - World Animal Protection - PAWS (Peoples Animal WelfareRead MoreAnimal Testing Should Be Banned From Our Society874 Words   |  4 PagesAnimal Rights Demand Protection My thesis is that animal testing should be banned from our society altogether. Animal rights advocates argue that testing is a subject that has been argued countless amount of times in medical journals, and it has shown that it is a waste of animal lives. Subsequently, processing of a single drug requires more than 50 trials and use of as many as 12,000 animals. Moreover, regardless of the ethical issues that derive from animal testing, the infliction of physical/psychologicalRead MoreAll Animals Are Equal Essay1744 Words   |  7 Pagesoccur each day on the issues of animal cruelty and human rights, but when the issues are put together which will reign over the other? The author Peter Singer of â€Å"All Animals are Equal† and â€Å"Tools for Research† presents his argument for determining when animal experiments are justified. The author starts his paper with a counter argument, questioning if one would be willing to let thousands of people die if those people could be saved by experimentation on a single animal. The answer is a unanimous no;

Implementing International Business Effectiveness A Free...

Historically, governments have implemented policies that increase the cost and risks of doing international business. This was, at the time, considered sound economic logic, that is, to protect a country’s own industry from international competition. Mainly via imposing tariffs on imported goods, governments would signal their intent to protect the local economy. As economic literature has continually developed over time, the creation of a more open international business market has become relevant for all governments across the world, who now play a significant role in creating international business effectiveness, as evidenced by an uptake in WTO members building trade-promoting agreements in recent decades (Kohl, Brakman, Garretsen, 2016). What was once seen as a threat to economic prosperity, has in fact turned into an enticing source of economic growth. One may consider the paradoxical nature of such a transition, given these once protectionist governments are now favour ing a free trade movement. However, for a paradox to occur, conflicting arguments must exist concurrently, and it is the purpose of this paper to argue that an evolution in economic theory is responsible for the shift in government policy. In doing so, an exploration of the ways by which governments have historically increased the risk and cost of doing international business will take place. Moreover, the economic theory responsible for the philosophical shift made by governments to now supportShow MoreRelatedRole Of A Nation s Government Plays On International Competitiveness And Uses Theories Essay1616 Words   |  7 PagesNew trade theorist, Michael Porter, described the role of governments in international business as one of â€Å"catalyst and challenger† (Pettus Hemls, 2008). A nation’s government has the capacity to control international business handling through the implementation of policies, actions and affairs. This essay aims to discuss the role a nationà ¢â‚¬â„¢s government plays in their international competitiveness and uses theories such as protectionism, neo-mercantilism and Porter’s Diamond, as well as real lifeRead MoreImpact of Management in the Globalization of Business Essay examples991 Words   |  4 PagesImpact of management in the globalization of business Globalization is a popular subject in the commercial world now, garnering tremendous interest as exports and imports continue to increase as businesses grow throughout the worldwide market. Comprehending the basic summary of the worldwide market underlines tremendously related managerial and company degree programs offering valuable insights to present day managers. Generally speaking terms, globalization is the global integration of inter-culturalRead MoreSupply Chain Management1653 Words   |  7 Pagesaddress long-term strategic questions as facility location and sizing | | | a. They support tactical planning efforts by allocating fixed logistics capacity | | | d. They store goods and move them | | | c. They initiate and control the movement of materials between supply chain partners | 1.5 points Question 2 1. ------------------------------------------------- In the San Diego distribution center (DC) information flow example, dealers not being notified automatically of orderRead MoreEconomic Integration3700 Words   |  15 PagesAn economic integration, established on global, continental or regional level, is not a newborn phenomenon. Ever since the voyages of Marco Polo in 1260, (Latham, 1958) the collaboration and integration of world economies- through trade, movements of factors of production and transmission of economically effective knowledge and technology- has been continuously increasing. (Masson, 2000) The overall process of globalisation and economic integration has been in most cases globally beneficial, butRead MoreRfid And Its Impact On Global Supply Chain Management1922 Words   |  8 Pagessupply chain management By Harshraj Mehta GMAY14CMM010 24th September, 2014 Table of contents: †¢ Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦3 †¢ Importance in supply chain management†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..3 †¢ Obstacles and difficulties in implementing RFID in supply chain†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.6 †¢ Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..6 †¢ Bibliography†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..7 Introduction: RFID or Radio-frequency identification is a technology used to track objects using electromagneticRead MoreContrasting Hr Approaches of Uk Usa2264 Words   |  10 Pagespointed out that US managers are free to reward or fire employees within the boundaries of a ‘fair contract’. Where as HR specialists in Europe have to deal with a much wider range of legislative requirement than their US counterparts. However there are arguments which suggest that this legal framework is seen not as a constraint but as a comparative advantage (Hall and Soskice ,2001). Antagonism of US management to trade unionism: Simmon (2006) stated that trade unions have a high social legitimacyRead MoreInternational Business Essay Questions6472 Words   |  26 PagesInternational Business – Essay Questions 1. Gini Coefficient: The gini index is a measure of statistical dispersion, a measure of the inequality of a distribution, 0 being total equality and a value of 1 maximal inequality. It is most commonly used in economics to assess the inequality of wealth or income, but is also used in other fields such as health, science, ecology, chemistry and engineering. Gini coefficients range from 0.23 (Sweden) to 0.70 (Namibia), but not every country has been assessedRead MoreRegionalization and Marketing Mix Strategies of a Company14027 Words   |  57 PagesUniversity of Halmstad School of Business and Engineering Master’s Program in International Marketing Regionalization and Marketing Mix Strategies of a company (A study of Telecommunication Company) Dissertation in International Marketing 30 ECTS 9 th November, 2006 Authors: Awan, Anam ul Haq Ali, Shahzad Supervisor: Gabriel Baffour Awuah 2 ACKNOWLEDGEMENT First of all we are thankful to our almighty creator who bestowed us the courage to complete this work. Then well wishes andRead MoreLogistics Management5800 Words   |  24 Pagesservice failure Definitions Council of logistics management defines logistics as the process of planning, implementing and controlling the efficient and effective flow of storage of goods, services and related information from the product point of origin to the point of consumption for the purpose of confronting the customer According to Philip Kotler,† Logistics is defined as planning, implementing and controlling the physical flow of materials from the point of origin to the point of use, to meet customerRead MoreRegional Integration : Advantages And Disadvantages3234 Words   |  13 Pagesto feel the benefits of trading freely without any tariffs, known as a Free Trade Area (FTA). Number of regional trade agreements reach a high of five hundred and eighty three, this is notified by the World Trade Organisation (WTO) from January 2014 onwards. Goods, services and accessions from FTAs are what is included in the huge figure stated by the WTO. Three hundred and seventy seven of that number are still active. Trade agreements started growing increasingly popular in the early nineties,

Airline Marketing

Question: Explaine of the Airline Marketing ? Answer: Introduction Etihad Airlines is the national airlines of United Arab Emirates (UAE). There are many people travelling to the Middle East from different parts of the world and vice versa (OConnell, 2011). Oil is exported from the Middle Eastern countries to various part of the world. All this income has been used by these countries to build infrastructure. These countries are now becoming major commercial centres and hotel and tourism industry has prospered in this region. These countries have learnt the art of business and engineering from the west and other Asian countries like India. These countries have started many business ventures including airlines like Etihad Airways which was formed in 2003 (Etihad.com, 2017). Etihad Airlines marketing strategy An airline company basically is a service provider (Zimmerman and Blythe, 2013). It provides its customers with the facility of carrying them and their luggage from one place to another. Nowadays wealthy people and those belonging to the middle class travel by air. The customers from Europe, United States of America and Australia have greater amount of money to spend on travelling expenses. Etihad Airlines has also focused on these customers. A large proportion of people from these countries travel by business class. The passengers in the business class are willing to pay more for better services. But the question is why a passenger from a rich European country travel by Etihad Airways and not from a bigger and more advanced airline like British Airways. This is where it is a challenge for airlines like Etihad which are smaller in size to provide world class services. Any business organization has to take decisions regarding the marketing mix it would offer to its customers (Mindtools.com, 2017). Marketing mix is a combination of seven Ps including product, price, physical distribution, promotion, people, process and physical environment. Etihad Airlines also offers unique basket of services to its customers. It has divided its seat offered on the airplanes into different classes, namely, residence, first class, business class and economy. The standard of service and amenities offered by the airline are best in the class known as the residence in which a three room suite is provided to the passengers (Etihad.com, 2017). There is a living room, separate bedroom and shower room provided to this class of passengers. There are high quality meals provided. A separate butler is also provided. In the first class an armchair and a bed is provided. All this helps to make the journey a very comfortable one. In the business class of Etihad Airlines seats with more space are provided and also seats which are converted into flat beds at the push of some buttons. Moreover, they provide pillows and food and beverages managers are there to help the passengers decide what they should eat on the airplane. Etihad Airlines provide on their airplanes touch screen televisions and wi fi connectivity for internet. Thus while on the plane the passengers need not feel bored and also do their business work. The economy class also has comfortable seats with sufficient leg space for the passengers. They can order their meals on the times they want. The seats can be reclined and pillows and blankets are also provided. As far as places or destinations are concerned Etihad Airways operates flights to Africa, Asia Pacific, Europe, the Middle East, North and South Americas. There are several countries in each continent and several cities in each country where the Etihad Airlines plane fly to. A person can book a ticket by coming to the above destination airports or can also book a ticket making use of the internet at Etihad.com. The tickets are priced by Etihad Airline for travelling on their planes on the basis of the destinations and also different classes like economy, business or the residence. The costing for these tickets is done on the basis of a number of factors like the services provided to each class of passengers (Zimmerman and Blythe, 2013). The airline earned a net profit of over hundred million US dollars in 2015. The number of passengers have been increasing year on year for several years. As the airline is increasing the number of destinations and also the capacity to each of the destination, it is earning more revenues and also is now having more cost synergies which mean better profit margins possibility (Gaggero and Piga, 2011). Etihad Airlines have been advertising in the print media. It also has a website and has been publishing a detailed annual report. There are advertisements about the airline on television in several countries of the world. The management of the airline consists of people from United Kingdom, United States of America, Australia, Switzerland and also the middle eastern countries. More and more people from the middle east are forming part of its managerial and technical staff. The airline flies a young fleet of aircrafts which are from Airbus Industries and Boeing company. The environment in which the airline operates is modern and sophisticated and technologically driven. Critical appraisal of the services of Etihad Airlines and suggestions for improvement At the Abu Dhabi airport, the handling of the baggage of the passengers is done completely by Etihad Airlines (Fu, Homsombat and Oum, 2011). The airline promises efficient handling of the customer luggage by its staff but there have been instances with the airline where the customer baggage has been delayed or lost and the airline has even refused to compensate the customer who complained that checked in baggage has been lost by the airline. The Etihad.com gives the information that if any passenger of Etihad Airlines does not get any information about such lost baggage for twenty one days, the claim would be processed but in reality such a claim sometimes does not get positive response (Etihad.com, 2017). The major airlines of the world more or less follow the same process where the customer brings the luggage the individual wants to travel with to the airport. The baggage is then weighed and customer is charged for the baggage according to the airline rates. The luggage has to pass through the security check also (Ringle, Sarstedt and Zimmermann, 2011). Then the luggage is deposited with the airline. A luggage handler of the airline then carries the luggage and another employee puts the luggage in the aircraft. If any of the employee is corrupt the luggage can be stolen away. The record of the luggage is made in the computer of the airline which can also be manipulated. This has been happening to some extent at the facilities of the airline, there have been complaints of such sort. The services of the airline are not what it shows at its website or in the media (Clow and Baack, 2012). There is need for improvement on the part of the airline which has installed sophisticated machinery at Abu Dhabi Airport for passengers baggage handling. But the problem is that at many other airports around the world the baggage of the passengers travelling by the airline is not handled completely by the airline employees. Some other companies are looking after the passenger baggage handling operations due to which customer baggage has been lost completely or has got delayed. Etihad Airlines has been training its pilots well and most of its airplanes are new and in good condition. But not all of its airplanes are in perfect condition that is why some of them had to undergo major maintenance in 2013 as given in the annual report of the company. some of them got cabin replacements and making arrangement for wi fi connections for the passengers. Thus this refutes the claims of the airline in its website that all its airplanes are new and in perfect condition (Clow and Baack, 2012). There have been complaints by some passengers of the airline that their flight was horrible and there was lot of turbulence and the aircraft did not seem to be in the top condition. Otherwise, the pilots were not efficient enough (Ji et al., 2011). It has been given in the publications by Etihad Airline that it has been recruiting lot of pilots from top airlines of the world many of them directly appointed as captains. The airline has made adequate arrangements for continuous training of its pilots and has also installed six flight simulators at its Abu Dhabi training facility. Pilots are also humans some turbulence in the aircraft does not mean that the pilots are indeed inefficient. But if a flight was consistently, disturbing, any complaint from the passengers needs to be looked into by the management of the airline with all seriousness (Martin, 2010). The airline claim to offer food to its passenger which is of five star quality. This is true to a great extent in case of the business or residence class of its passengers. In the case of economy class of the passengers this does not seem to be true. The food is of poor quality according to some passengers and is also inadequate (Clow and Baack, 2012). The airline wants to be worlds leading airline and if this is true the airline would lose many points so far as popularity with the masses is concerned. There are thousands of passengers who travel from Asian countries to UAE. Many of them travel by the economy class. They provide business in bulk to the airline. If they are left unsatisfied this would harm the business of the airline a great deal. All the advertisements in the print media and on the internet and television would fail if the realities on the ground are not good. The advertisements would appear hollow to consumers if such complaints increase and they know in reality Etihad airline is not as good as it claims (Murel and O'Connell, 2011). The rise in number of its passengers could also be due to the fact that incomes of the people are increasing and more of them also travel by air also due to the increase in other business activities in the region. Nowadays information travels fast and bad publicity for any organization is not good for its business (Zimmerman and Blythe, 2013). Just as good advertising brings more business, bad publicity results in lost business. Moreov er there are other airlines like the Emirates Airways which are stiff competitors of Etihad Airlines and which would benefit from the lowering service standards of the latter. Etihad Airlines is offering international class services with Arabian hospitality. This has made the airline acquire a unique place in the market. It has employees from different countries and its top management is from people who have been educated in Europe and the United States of America. The airline has aircrafts and equipment from leading companies of the world. Its employees are trained well (Martin, 2010). The company advertises these facts aggressively. This has helped it to win customers in Australia and the Americas. Passengers feel they are in safe hands and safety is of prime importance in the airline business (Ji et al., 2011). The advertising slogan of Etihad Airline The world is our home. You are our guest aptly describes the airline which flies to different continents and on the whole treats its customers as its guests. But there is scope for improvement the customer service of the airline can improve. The complaints of the customer should be promptly looked into. The food in the economy class should also improve in many cases. There is always scope for improving the training of staff and safety measures. There are also a lot of passengers of Etihad Airways from the Indian subcontinent. They feel more at home with the airline because the airline provides Indian food and the culture of the Middle East is very similar to that of the people from the Indian subcontinent. The staff of Etihad Airlines is also composed of many people from the Middle East and there is affinity between people from Asia. This factor has also made Etihad win over more passengers. People from Asia feel that it is their own airline. Conclusion It is not easy to run an airline. There are lot of expenses like fuel costs, salaries and maintenance charges. The consumers have become more demanding, new technology driven services are costly, but have to be provided. Etihad Airlines has been making profits. An airline from the Middle East country doing so well against the older airlines from advanced countries is commendable (O'Connell and Bueno, 2016). This has been made possible by the efforts of the well trained staff who have preserved the Arabian identity and made a respectable distinct place for the airline in the market. References Clow, K. And Baack, D. (2012) Cases In Marketing Management. UK: SAGE. Etihad. Com (2017) Corporate Profile. Available at: https://www.etihad.com/en-in/about-us/corporate-profile/ Etihad. Com (2017) Mishandled Baggage. Available at: https://www.etihad.com/en-in/before-you-fly/baggage-information/ Etihad.com (2017) The Residence. Available at: https://www.etihad.com/en-in/experience-etihad/flying-reimagined/the-residence/ Fu, X., Homsombat, W. and Oum, T. (2011) AirportAirline Vertical Relationships, Their Effects And Regulatory Policy Implications,Journal of Air Transport Management, vol17(6), pp.347-353. Available at: https://www.sciencedirect.com/science/article/pii/S0969699711000172 Gaggero, A. and Piga, C. (2011) Airline Market Power And Intertemporal Price Dispersion,The Journal of Industrial Economics, vol59(4), pp.552-577. Available at: https://onlinelibrary.wiley.com/doi/10.1111/j.1467-6451.2011.00467.x/full Ji, M., You, X., Lan, J. and Yang, S. (2011) The Impact Of Risk Tolerance, Risk Perception And Hazardous Attitude On Safety Operation Among Airline Pilots In China.Safety Science,vol49(10), pp.1412-1420. Available at: https://www.sciencedirect.com/science/article/pii/S0925753511001445 Martin, J. (2010) Key Concepts In Human Resource Management. UK: SAGE Mindtools.com (2017) The Marketing Mix and 4Ps Of Marketing. Available at: https://www.mindtools.com/pages/article/newSTR_94.htm Murel, M. and O'Connell, J. (2011) Potential For Abu Dhabi, Doha and Dubai Airports To Reach Their Traffic Objectives,Research In Transportation Business Management, vol1(1), pp.36-46. Available at: https://www.sciencedirect.com/science/article/pii/S2210539511000113 OConnell, J. (2011) The Rise Of The Arabian Gulf Carriers: An Insight Into The Business Model Of Emirates Airline,Journal of Air Transport Management,vol 17(6), pp.339-346. Available at: https://www.sciencedirect.com/science/article/pii/S0969699711000160 O'Connell, J. and Bueno, O. (2016) A Study Into The Hub Performance Emirates, Etihad Airways and Qatar Airways And Their Competitive Position Against The Major European Hubbing Airlines,Journal of Air Transport Management. Available at: https://www.sciencedirect.com/science/article/pii/S0969699716300849 Ringle, C., Sarstedt, M. and Zimmermann, L. (2011) Customer Satisfaction With Commercial Airlines: The Role Of Perceived Safety And Purpose Of Travel,Journal of Marketing Theory and Practice,vol19(4), pp.459-472. Available at: https://www.tandfonline.com/doi/abs/10.2753/MTP1069-6679190407 Zimmerman, A. and Blythe, J. (2013) Business To Business Marketing Management A Global perspective. 2nd edn. UK: Routledge Taylor And Francis Group.

Use of Language in Miss Julie Essay Example

Use of Language in Miss Julie Essay The use of language in Miss Julie is very complicated and simple throughout the play and also was written in 1888. The language of the play is Swedish written by August Strindberg but was translated into English by Kenneth McLeish and when you translate a language into English its really hard to make it sense. In my opinion the playwright uses different types of language; and also how the play has different types high and low classes for example Miss Julie is a high class person because she is the Lordships daughter and she presented by this way her language:Not to mention conceit. Don Juan is that your name? Or Joseph, out of the Bible? Thats it, Joseph this shows that Miss Julies language is very complicated as she is the Lordships daughter, in the play Miss Julie doesnt use simple sentences so much, so she shows she is a higher class than everyone in the play and she makes very sophisticated references. However, sometimes in the play Jean uses complicated language as well this shown that Jean has an ambition to be a high status person even though Jean is a servant, a lower class The mistress of everything, the chief ornament of the house. We will write a custom essay sample on Use of Language in Miss Julie specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Use of Language in Miss Julie specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Use of Language in Miss Julie specifically for you FOR ONLY $16.38 $13.9/page Hire Writer On the other hand Kristen the cook uses a lot of simple language, Kristen is a character that follows the orders and shows respect thats why Strindberg in the play always has her talking in simple language Shes always been wild. But worse these last few days, since her engagement finished This play features many of metaphors, and is a huge factor in this play as well, for example when Kristen and Jean was talking about Miss Julies dog called Diana. Ill, ha! Shes been at it with that mongrel at the lodge, and now shes Miss Julie wont have it. Diana is going out with this mongrel with Diana high status going out with the gatekeepers mongrel low status is a symbol of Miss Julie and Jean relationship by Diana representing Miss Julie and the gatekeepers mongrel representing Jean this is an example of Strindberg using metaphors in the play. Furthermore there is symbolism where Jean and Miss Julie told each other their dreams Im on top of a high pillar, Ive climbed all the way up and I cant get down again Strindberg did this to show that Miss Julie is a high status person but as well want to get down from the high class, however Strindberg wrote Jeans dream differently The nest with the golden egg, I want to rob it. I climb and I climb trunks so thick, slippery, Strindberg is showing that Jean want to be a high class person and shows ambition but he cant reach to the top. This play has different natural and unnatural language, in my opinion I think Strindberg did this for the audience to be enthusiastic and bring energy to the play. But for most plays usually uses very natural language Shes wild again tonight. Miss Julie. Wild showing the play is creating really fast tempo pace because the speech gets to the point. However sometimes the play gets unnatural with pauses and breaks between the sentences There was someone there: a pink frock, white stockings, it was you. Poetic language is also used, where Miss Julie and Jean having a monologue See, your Ladyship, a dog can stretch out on your Ladyships shoulder, a horse can feel your hand stroking him, but a servant in my opinion Strindberg uses poetic language to make it kind of more romantic poem. Questions are use in the play not only for the audience but for the actors as well because they acting needs to be a naturalistic as possible I think Strindberg did this to make the audience and actors to use their sense, Miss Julie use a lot of questions when Miss Julie asked Kristen to run away with herself and Jean Youve never been abroad. Never seen the world. Its lovely, riding in a train shows that Miss Julie is going through too many emotions to start a new life with the servants. Dialect is used to show the audience each character the way they speak if its formal or slang in this play focuses on high and low classes so it must be formal Vous voulez plaisanter, madame. Jean character shows that he is well educated for a servant and impresses Miss Julie that he can speak another language. If I was Miss Julie my dialect will be traditional English accent because this play is really in the olden times where women wear dresses and men wear suits also for servants wear uniform. Kristin I think she speaks formal since she is a servant and have respect for Miss Julie. Strindberg thinks that the play should be continuous, so the story flows straight through because by having breaks it ruins the show and the audience wont understand the message of the play sometimes many wont understand what the play is about. One of my practical I did a part of the play where Kristen found out that Jean and Miss Julie had an affair, I was Kristen and when I played the scene I had to think proper way to say while Im acting because there are so many ways to explore the language thats why language is so important. For my part as Kristin I was kind of using formal language there was no slang but also I was angry at the same time at Jean. I have to think about the tone of voice if Im speaking formal and angrily at Jean and its really difficult seeing that this play is a naturalistic play.