Canevin Theater Essays - Gene Kelly Awards, University Of Pittsburgh

Canevin Theater Canevin Catholic High School offers many extra curricular activities. Those students geared toward the physical challenges may choose from various athletic programs such as, basketball, soccer, and football. On the other hand, there are additional activities for those more interested in a mental challenge. These students may join such organizations anywhere from FBLA to Forensics. However, of all the extra curricular activities offered by Canevin, none excites me more than Dramatics. This paper takes a look at my last three years involvement in the annual musical productions here at Canevin. Traditionally, Canevin's dramatics has been a full-scale musical production performed in the spring. Students may audition for chorus, acting or dancing parts or they may join one of the many stage crews. During freshman year, I tried out for the musical "Working." "Working" depicted different careers through dialogue, song and dance. To my surprise, I made callbacks. When the cast list was posted, the role of Anthony Polazzo, the Mason, was awarded to me. After weeks of hard work and rehearsals, it was finally opening night. From that time on, I realized Dramatics was for me. The following year, the start-up meeting could not arrive fast enough for me. The play selected for my sophomore year was "Damn Yankees." The musical's main character was Joe Hardy. Joe wanted so drastically to play baseball for the Washington Senators, that he was willing to sell his soul to the devil. When the cast list was posted this time, I was assigned to play the role of Mr. Welch. As owner of the Washington Senator's, I was expected to portray a prestigious and confident businessman who enjoyed his cigars. In one short year, I went from a mason in overalls, to a baseball team owner decked out in a suit and tie. That's show business! "Into the Woods" was selected as the musical for the following year. The story line included various adaptations of traditional fairy tales. Well, if mason to owner wasn't extreme enough, what would you say about Cinderella's father? Junior year found me playing the character of an older man who marries for the second time, to a woman with two nagging daughters. In a house of four women, no wonder he resorted to drinking. Directed to use a silver flask as a prop and a fair amount of improvisation of libations, I portrayed the character of Cinderella's father as a drunk. When the final curtain came down closing night on "Into the Woods," there was, however, one more performance still to come. This year Canevin had been nominated for 6 Gene Kelly Awards, including Best Musical in Budget Level 2. The Gene Kelly Awards sponsored by Pittsburgh's Civic Light Opera recognizes students for excellence in High School musical theater. On the night of the awards, those schools nominated for Best Show perform on the Benedum stage a selection from their production. Extra rehearsals were scheduled, and a final practice with the Benedum orchestra was needed. I am proud to announce that Canevin was awarded the Gene Kelly for Best Costume Design and Best Musical in our division. Additionally, each year two students are asked to represent their school in a final production number. This prestigious honor is always given to two seniors. Unfortunately, this year, two of the practices fell during graduation activities. Since 5 rehearsals are mandatory, our director, Treva Rueso made her selections from the junior cast members. A fellow junior and I were ecstatic to be chosen to join members from all the participating schools in the final production number, "Keep Your Eyes on the Goal." The plethora of ecstatic people applauding at the close of the Gene Kelly's was phenomenal. It was indeed an honor to represent Canevin in this collaboration of students exercising their many talents. I have experienced many gratifying moments in my years at Canevin, but few have been as electrifying as sharing with fellow cast and crew members their ability, courage, and commitment in creating the annual school musical. The Dramatic program continues to surprise its supporters with innovative musical theater. Through my experience in putting on a musical, I have learned what it means to work as a team. The camaraderie was intense and rewarding. I look forward to this year's production of "My Fair Lady," and to once again contribute and experience the magic of the stage.

Mary Easty - Salem Witch Trials

Mary Easty - Salem Witch Trials Mary Easty Facts Known for: hanged as a witch in the 1692 Salem witch trialsAge at time of Salem witch trials: about 58Dates: baptized August 24, 1634, died September 22, 1692Also known as: Mary Towne, Mary Town, Mary Esty, Mary Estey, Mary Eastey, Goody Eastie, Goody Easty, Mary Easte, Marah Easty, Mary Estick, Mary Eastick Family background: Her father was William Towne and her mother Joanna (Jone or Joan) Blessing Towne, accused once of witchcraft herself. William and Joanna arrived in America around 1640. Among Marys siblings were Rebecca Nurse (arrested March 24 and hanged June 19) and Sarah Cloyse (arrested April 4, case dismissed January 1693). Mary married Isaac Easty, a well-to-do farmer born in England, around 1655 - 1658. They had eleven children, seven alive in 1692. They lived in Topsfield, rather than either Salem Town or Village. Salem Witch Trials Rebecca Nurse, Mary Eastys sister and a well-respected matron, was denounced as a witch by Abigail Williams and arrested on March 24. Their sister, Sarah Cloyce, defended Rebecca, and was ordered arrested on April 4. Sarah was examined on April 11. A warrant was issued for Mary Eastys arrest on April 21, and she was taken into custody. The next day, she was examined by John Hathorne and Jonathan Corwin, as were Nehemiah Abbott Jr., William and Deliverance Hobbs, Edward Bishop Jr. and his wife Sarah, Mary Black, Sarah Wildes, and Mary English. During Mary Eastys examination, Abigail Williams, Mary Walcott, Ann Putnam Jr., and John Indian said that she was hurting them, and that their mouths were stopt. Elizabeth Hubbard cried Goody Easty you are the woman.... Mary Easty maintained her innocence. Rev. Samuel Parris took the notes on the examination. E: I will say it, if it was my last time, I am clear of this sin.Of what sin?E: Of witchcraft. Despite her assertions of innocence, she was sent to jail. On May 18, Mary Easty was set free; existing records do not show why. Two days later, Mercy Lewis experienced new afflictions, and she and several other girls claimed to see Mary Eastys specter; she was charged again and arrested in the middle of the night. Immediately, Mercy Lewiss fits ceased. More evidence was gathered by deposition and during several days of examination of Mary Easty in late May. A jury of inquest considered Mary Eastys case on August 3-4 and heard testimony of many witnesses. In September, officials gathered witnesses for the trial of Mary Easty among others. On September 9, Mary Easty was pronounced guilty of witchcraft by a trial jury and sentenced to death. Also found guilty that day were Mary Bradbury, Martha Corey, Dorcas Hoar, Alice Parker, and Ann Pudeator. She and her sister, Sarah Cloyce, petitioned the court together for a fayre and equall hearing of evidence for them as well as against them. They argued that they had no opportunity to defend themselves and were not allowed any counsel and that spectral evidence was not dependable. Mary Easty also added a second petition with a plea was focused more on others than herself: I petition your honors not for my own life, for I know I must die, and my appointed time is set .... if it be possible, that no more blood be shed. On September 22, Mary Easty, Martha Corey (whose husband Giles Corey had been pressed to death on September 19), Alice Parker, Mary Parker, Ann Pudeator, Wilmott Redd, Margaret Scott, and Samuel Wardwell were hanged for witchcraft. Rev. Nicholas Noyes officiated at this last execution in the Salem witch trials, saying after the execution, What a sad thing it is to see eight firebrands of hell hanging there. In a quite different spirit, Robert Calef described Mary Eastys end in his later book, More Wonders of the Invisible World: Mary Easty, Sister also to Rebecka Nurse, when she took her last farewell of her Husband, Children and Friends, was, as is reported by them present, as Serious, Religious, Distinct, and Affectionate as could well be expressed, drawing Tears from the Eyes of almost all present. After the Trials In November, Mary Herrick testified that Mary Eastys ghost visited her and said that she was innocent. In 1711, Mary Eastys family received 20 pounds compensation and Mary Eastys attainder was reversed. Isaac Easty died on June 11, 1712.

Contemporary Issues in Education Research Paper

Contemporary Issues in Education - Research Paper Example Mostly, books, journals, and online sources were incorporated in the study with a view of collecting the most comprehensive information that would help expand the dimensions of the debate. The study was primarily based on public school students in the United States. However, the tone of the arguments extended beyond the specifics in the American context to a global context. From the literature explored, it was found out that both the supporters and those opposed to the culture of school uniforms have important points that merit some critical focus. There was no final answer to the question regarding the relevance of school uniforms for students in public schools. There was no evidence to indicate any association between wearing of uniforms to cognitive development or academic performance for students in public schools as compared to those who do not wear uniforms. The study did not establish any particular preferences from either side as each articulated a range of perspectives on th e same matter. The study also discovered some points of convergence on both sides of the controversy especially regarding the matter of student security as enhanced by wearing of uniforms in public schools. ... in the fact that the subject of discussion cuts into the discourses of freedom, choice, discipline, costs, maters of policy, and various other concerns that relate in concentric circles of perspectives (Burkemper, 2008). The need to uphold tradition and schooling culture comes into conflict with perspectives that favor cultural change with both positions containing a corpus of related concepts that revolve around morality, individual liberties, social order, and security concerns. Few empirical studies have been carried out concerning the preference of the students, teachers, parents, and general society on the matter of school uniforms in public schools. However available qualitative studies provide strong indications of fragmented support on either side of the divide. Currently, no definite or absolute positions exist regarding the subject matter. Other important factors that have weighed into the controversy include the possible impact of the school uniform policy on academic perf ormance, cognitive development, and personality influences (Burkemper, 2008). The debate on school uniforms has been stretched beyond the limits of academic matters to incorporate societal perceptions and the prevalent risks that lie on both sides of the argument. Further, comparative studies conducted on the different aspects of the debate have produced competing expert opinions on the matter. It would seem that there can be no definite last answer regarding the question of whether or not students in public schools should wear school uniforms. Discussion The policy of wearing school uniforms is nearly as old as the formal education system itself. In the course of the historical development of education, both private and public schools have upheld the tradition of school uniforms for their

Technology Assignment Example | Topics and Well Written Essays - 2000 words

Technology - Assignment Example The realization of many softwares’ through computer aided designs has enabled this technology to gain popularity, with many opting to adopt it due to its overwhelming convenience. This essay discusses 3D printing including its impacts on the society and the reasons as to why this technology will do better in the near future. Basing it on other similar proven technologies that people had no idea about before their innovation, but later did well after introduction, there is no doubt that 3D printing will be a force to reckon in the near future. Keywords: 3D Printing, Remote Manufacturing, Society, Impact, Future, Technology Introduction Three D (3D) printing is the process of making three dimensional objects in solid form from a digital model (Novel, 2013). To achieve this, objects are arranged in layers and additives are used through an additive process. 3D printing process involves application of digital technology; this technology involves the use of computer files and softwa res to make desired 3D designs. Structures are made to lie on each other through computer aided designs. Blueprints are made and virtual objects are used to make hard copies created from plastics and metal alloys. 3D printing started in 1984 (Novel, 2013). 3D printing has been one of the most popular design manufacturing technologies. This is attributed to its widespread advantages; it has optimized speed, low cost, and has an ease of use. These advantages make 3D designs most important during functional testing of engineering designs, as they provide good visualization at the conceptual stages. The main strengths of 3D printing are given below: It has high innovations; it takes a short time to come out with a prototype, and the feedback included helps it have many cycles that end up with perfect designs. Designs are very clear enhancing communications; the targeted group can be easily reached, and images designs are realistic and convey more information than conventional designs. I t reduces production costs and probability of error occurrence is relatively low, because any error is identified during the earlier stages. The realistic models have won the hearts of many investors, who resolve to apply the technology to face the competitive markets. Figure showing a 3-D object printed by 3-D printer, retrieved from Novel (2013). Societal Impact with regard to 3D Printing It is hard to think that manufacturing could be done without factories and all that are entailed in the factories such as large machines, production lines, and many other manufacturing tools. The technology as at the moment is changing everything. 3D printing serves as an example of the events that are transferred from being operated in factories to more comfortable zones like homes; all that one needs is a computer and knowledge of 3D model software. It is a new reality of the modern science, whereby objects are created and can be observed as they are. While the new world is emerging, big questi ons are posed regarding the future of industries and human life. With regard to 3D printing, the industries may not be completely faced out, but their structures and faces will change (â€Å"Report-3D printing the Future of Manufacturing,† 2013). As technologies advance, several issues have to be reviewed they have a lot of impact in the society. The major effects will be felt in health, businesses, and employment. A case study of 3D bio-printing best shows the effect of this kind of

Waiting for gusfman Essay Example | Topics and Well Written Essays - 1000 words

Waiting for gusfman - Essay Example The form of the ‘mockumentary’ not only allows for this type of satire, but it also creates a satire of the form of the documentary as well. The film Waiting for Guffman provides for a look at the idea of community as seen through the social interactions that are required to develop an event that celebrates the uniqueness of the community, while that uniqueness is revealed for its absurdity. Waiting for Guffman (1996) is a film in which the genre of the ‘mockumentary’ as developed by Rob Reiner through the innovative and classic film This is Spinal Tap (1986) is used to satirize a cultural event. Christopher Guest, who co-wrote and starred in Reiner’s film, creates the work Waiting for Guffman as a way of examining the concept of the a local theater group as they attempt to put on a production as a way of celebrating the town’s sesquicentennial. Guffman refers to a man named Mort Guffman who is reported to be Broadway talent scout who will be attending the event. The production is based on the history of the town which has parallel details of the type that might be found in many small towns, crossing the line to the absurd as the town is proclaimed to be ‘The Stool Capital of the World’. Christopher Guest plays the character Corky St. Clair whose visions are often beyond the capacity of his small theater to achieve. The film utilizes the suspension of natural laws through explorations of the absurd as they relate to the truths of many small towns across America. As Guest’s character presents himself as an over the top and flamboyant theater director, he embraces the idea of homosexuality within a small town atmosphere as being represented by extravagance and eccentricity. Through a stereotypical portrayal, he comments on the avant guarde as it is explored in less than sophisticated surroundings, missing the mark and flying wide into an absurdity of his

Founding Of The Ryanair Airline Company

Founding Of The Ryanair Airline Company In 1985 Cathal and Declan Ryan has founded the company. The airline started with a fifteen (15) seater Embraer Bandeirante turboprop aircraft and it was flying between Gatwick London and Waterford. On that time London-Ireland flights held by Aer Lingus and BA (British Airways). The company added a new route between Dublin and London in 1986 and competition started with the AL/BA duopoly. Company was refused by the government of Ireland, but the conservative government of UK has approved this new service. According to some analysis Company was generating the loss instead of profit but the mean time number of customers increased frequently. By 1991 company started to thinking about to make airline profitable and this task has been given to the Michael OLeary. Ryan the founder of company suggested and encouraged Micheal to study the US airline model No Frill/Low Fares), which was using by the Southwest Airline in US and after that the model was implemented in the Ryanair. In 1995 at the completion of 10 year of the company, the Ryanair was carrying 2.25 million passengers. Ryanair overtakes the Air Lingus in the same year and became largest passengers airline between Dublin and London and largest airline on any route in the Ireland. Mission statement: Mission of Ryanair is Provide Low fare Rate travelling at all the time for all the routes. Key service commitment Puncuality Objectives: Rynair believes on the following factors: One way reservation to make flexible return for the passengers. By controlling equipment cost, personal productivity and customer service cost operating cost keep low. For peer groups best customer service Maintain shor-haul routes frequently point-to-point flights. Flight confirmation and reservation system availability on the internet. No compromise on safety and quality maintenance of airplanes By using ancillary service enhancement of operating results. Focusing on the criteria of Growth, like more routes and increased frequency. External Analysis Political Analysis Ryanair operates throughout the Europe and any political changes in any country can be effect the strategy of Ryanair. Ryanair has some dispute on each passenger flew at Newquay Airport with Cornwall Country Council. Tax policy is another issue for Ryanair which can be create problems for the company. Another political issue regarding the cash back that European Law is to fare return if any cancellation of the flight. This is not a big issue for Ryanair because Ryanair maintains their high quality service. An announcement by the government of Ireland To break up the state monopoly may be brought some questions in European airline industry. However, if this plan implemented then Ryanair can be seriously affected It may block Ryanair future expansion in the Ireland. Economic Analysis Ryanair is European based company and so many of its operations are not affected by the exchange rate, as single currency operates many of these countries. The only economical issue can the price of Oil, as Oil pricing are increasing frequently, this can be effect the low fare strategy of the company. The taxation policy bring negative impact on the employees of the company as Europen Union has announced EU deleted duty-free on intra-EU. Social Analysis European Union is and economic union of 27 countries. They developed a single market and single currency for exchange. A large number of people travel every day from one country to another country so they need a best solution and cheap fare travelling which is provided by the Ryanair. Technology Analysis Ryanair is taking the best advantage of technology by providing solution through the internet. But this trend is growing in the European Airline Industry and other airlines are establishing their website. By using the technology Ryanair save cost and open up revenue like advertisement income. Environment Analysis Greenhouse emission is the big issue which is facing by Ryanair. Ryanair strategy has a positive environmental impact. At present, aviation accounts for roughly 5% of the UKs emissions, but this is expected to rise to 25% by 2030 (Economist 2005:35). The other main environmental issue is noise, the 737-800 will to reduce this issue. Legal Analysis The reiterated rule against illegal state subsidies hoped to be establish fair deal for the airline industry of Europe. EU decision was based on non-discrimination legislation preventing airport from offering differential deal to different airline operators. On the contrary, Ryanair may need to repay penalty for breaking rule. Porters Five Forces Analysis Bargaining power of suppliers Ryanairs main suppliers are Boeing. Two possible suppliers of planes for Ryanair in the market are Airbus and Boeing but Ryanairs main supplier is Boeing.Tring to switch supplier would be very costly because pilots would have to trained for the new mechanics. Ryanair controls aviation fuel through prevarication Price. Small and regional airports can have little bargaining power as compare to big and commercial airports because they only dependent on one airline. Ryanair avoid big airports and work from regional airports such as Stainsted and Gatwick. Bargaining Power of Customers Customers are price sensitive. It is very easy for customer to switch from one airline to other airline. Due to the increasing trend of reservation through internet customer can easily change airline. Ryanair is providing very low fare to customers but customers are not loyal. Threat of New Entrants Rynair can handle this issue by following these steps  · Put Some barriers and obstacles to newentry:  · Availability of some restricted slots make more difficult to find suitable airports for new entrants.  · By Starting price war. Competitive Rivalry There is very high competition in the market. Too many service providers are in the rivalry. Ryanair has first mover advantage in this market bacuase when they started the service their was no service providers but now there are many airlines in the competition with Ryanair. 3. Ryanairs Resources and Capabilities Resources: Ryanair has following threshold resources 1. Financial Resources 2. Hub Set up in Regional Airports 3. Number of Aircrafts Following unique resources make Ryanair distinguish from their competitors: 1. Website 2. Boeing 737 Aircrafts 3. CEO Michael O Leary 4. Award of Best managed Airline 5. Dedicated Team of Management 6. Ryanair Direct Limited Competences: Threshold Competences: Low Fares Advanced Reservation System Baggage handling On time service Operating expanses in Euro Currency Advertising and ancillary services sales Core Competences: 1. Efficient Staff Low costs of staff training 2. Fast Turnaound time management 3. Free Seat Givaways No fares 4. Good Quality Service No1 5. Third party service outsourcing 6. Performance related pay structure 7. Labour costs lower than rivals. 4. Strategic Situation SWOT Analysis of Ryanairs Environment Strengths of the Company Brand name: Ryanair has very well recognised brand name in the LCC market. Low airport charges: Ryanair has advantage of low charges for airport. First mover: This advantage acts as a barrier to new entry Bookings on the Internet: More than 94% booking on the internet contributes in low cost distribution Aircrafts-Boeing: Ryanair has A uniform fleet for maintenance. High performance: Punctuality, low baggage loss. Utilization of Aircraft: By keep maintaining Ryanair is able to flies longer and generating more revenue from assets. Small headquarters: Low on overheads Weaknesses of the Company Niche market: Restricted expansion possibility Distance of Airports: Many regional airports are far from advertised destination. Changes in-charges frequently Opportunities There is a lot of new destinations expected to open as European Union is going to be enlarge: The market share would be doubled as there is still potential in the company to capture market share. Recession can help as Ryanair offers low fare cost and can catch the new customers as economy is slow down. Threats for the Company Increasing price of oil is a big threat for company as fuel costs depend on the oil market.  · Low fare competition is increased  · Europena court dicision can make more difficult to make expansion.  · Growth in the South European market is limited  · Bargaining power increases on regional airports  · Customers are price sensitive 5. Strategic choice. Options 1. Low cost strategies- First Otion is to Continue the low cost strategy to remain top of the Cost Leadership 2. New Investment: New investment can be made for modernised fleet. Will become more uniformed with only one model (737-800) which leads to cheap maintenance. Ryanair would use the next generation aircraft Boeing 737-800 as an opportunity to rejuvenate the image of the company. By using new quality infrasture and Boeing 737-800 the perception can be made false which is Ryanair is los cost service, it is also a low quality service. Change in uniform can increase the confident level of staff and provide a good change for the customers. It will be inexpensive relatively and will not effect the companys equity in wide range and companys price leadership strategy will not be destroyed. 3. New markets: Look for the new places in the Europe to expand the business. Michael Porters Generic Strategies For Ryanair to obtain a sustainable competitive advantage, Michael Porter suggests that any company/organisation can follow either one of three generic strategies.  · Strategy 1: Cost Leadership.  · Strategy 2: Differentiation  · Strategy 3: Niche strategies  · Are you Stuck in the middle? Opt. #1 Cost Leadership Strategy: To enhance growth of the company Ryanair should pursue Cost leadership strategy which is provided by the Porters Generic Strategy. Cost Leadership could be done in the following ways:  · Increasing profits by reducing the costs, while charging industry-average prices. Increasing market share through charging lower prices, while still making a reasonable profit on each sale due to reduced costs. Bowmans Strategy Clock The Strategy Clock is based upon the work of Cliff Bowman (see C. Bowman and D. Faulkner Competitive and Corporate Strategy Irwin 1996). This is an appropriate way to analyze a companys competitive position in comparison to the offerings of competitors. Ansoff Matrix Ansoffs Product/Market Matrix Opt. #1 Opt. #2 Opt. #3 Market Penetration Option 1 Market penetration technique can used in the current market with current brand or product. By repositioning the brand and or promoting the products Ryanair can increase its revenue. Product Development Option 2 Product development means bringing a new product in the existing market. This is where Ryanair will market their newest investment. Ryanair would lounge a new product to the existing market this will help to increase the profitability of the company and awareness of new brand can bring more customers towards the organisation. Market Development Here, Ryanair would try to open up new markets possibly some where in the Europe and can provide current product or service to those markets. Implementation Methods of Options The Following is a table showing the three options chosen above and the implementation method chosen for each option. Option Implementation Method Proposed Continuation of low cost strategies Organic Growth 2- 2-Investment in modernised fleet, which leads to less expensive maintenance Organic Growth Try to expand the European markets to accommodate more European countries and also open new markets servicing parts of North America, South America and the Caribbean Organic Growth Figure 4: Table showing Options and the Implementation method proposed Organic growth Organic growth refers to the growth that achieved by internally investments made by the firm inside the organization. Organic growth is rate of business expansion through increasing the output and sales as opposed to acquisitions and take-over by the other organisation. There are some benefits of this method Latest Technology Cost Spread Choice of Location No Inappropriate Cultural History The above options can be evaluated for suitability, acceptability and feasibility and then these can be successfully implemented. Suitability means wheather a strategy fulfil the requirements those are needed to remain operating an organisation. Moreover whether the chosen options are in the line of mission, vision and objective of the organisation. To test suitability following should be determined: Examine whether the organisation possess the key resources to pursue the option. Analysis of the organisations external environment, whether the option is suited for the organisation. Determine the competitive advantage and if go ahead with the option would it lead the organisation to a good financial performance. 2. Acceptability Acceptability concerned with the expected performance outcome of the strategy. A financial risk analysis should be done here. The effectiveness of the impact on the following: Employees Bankers Customers Suppliers Stakeholders Shareholders 3. Feasibility Feasibility examines the following options: Internal constraints which would restrict the implementation of the option and also the weakness that would constrict the option Would the option improve performance level within the resources? What resources are possessed and additional requirements to pursue the options Commitment from managers and human resource and the physical constraints e.g. industry-rights and air-space legislation. Suitability Life Cycle Analysis Life Cycle Analysis showing Ryanairs position The above figure shows the Life Cycle Analysis for Ryanair. Ryanair is providing services from the last two decades and we can say that the company is in its maturity stage, it can be seen from the above figure. Keeping continue low cost strategies Ryanair can increase the sales and defiantly profitability of the organisation can be increased. Ryanair should use the next generation aircraft as an opportunity and new fashioned uniform can be give the better dynamic look of the organisation. Climate change is playing a critical role. Due to change of climate Eastern Europ contries are becoming tour places and attracting the visitor to there. Thousand of visitors are travelling to Eastern countries every year just for only visiting the places. Skyroute aviation has already started flights for some of these places but still there are opportunities for Ryanair. Value Chain Analysis Infrastructure HRM Techn.Dev. Procurement Inbound Operations Outbound Marketing Service Logistics Logistics Sales Figure 6: An Illustration of Ryanairs Value Chain The main core competencies of Ryanair are: Their unique cost cutting policy Robustness Culture Implementation of option 1: Continue following the low cost strategies, takes into consideration all of Ryanairs main core competencies. In terms of robustness, competitors of Ryanair can imitate but if not implemented in the right way, could prove detrimental to competitors. Implemention of Option 2: New Investment: New investment for modrnised fleet, leads to cheap maintenance: will become more uniformed with only one model (737-800). Large amount of finance should be needed for the option because buying new aircraft is not a cheaper solution. But Ryanair can afford this solution and can go ahead with thic option. Being such a large airline, with  £300 million profit only in 2007 and having a high level of dominance in the European market, this option proves to be the most suitable for the organisation. Option 3: New Markets: By expanding business into new market can be profitable as we discussed above in this report there are some opportunities in Eastern European countries where a large scale of profit can be seen easily. Ryanair should go for it and by expanding business into new countries and new markets within the Europe will help to generate a large amount of profit. The most Suitable strategic option to be implemented is Option 2: Investment in modernised fleet, which leads to less expensive maintenance: will become more uniformed with only one model (737-800), also newer planes will require less maintenance. Acceptability Option 2: New Investment: Acceptability for option 2 which leads to less expensive maintenance: will become more uniformed with only one model (737-800), also newer planes will require less maintenance. This is large profit generating option and the return will almost one and a half times the profit of 2007. The aim of product development is to fulfil the requirements and follow the changes need by the customers. To satisfying the customers about the service of Ryanair that Ryanair is providing them a better quality service as compare to others. In this option Ryanair also introduced a new fashioned uniform for the employees so they can feel change and this will build a good relationship between customers and staff. Benefit to Stakeholders: Following this option all shareholders will get benefit because their share value will increase. Banks also get benefit in terms of large amount need to implement this option, so bank defiantly will involve. By following this option public perception accordingly get changed. They feel the change as new uniformed aircrafts, fleets and new dressed staff is ready to welcoming them at airport and airplanes. Feasibility Option two is perfect for the company because Ryanair possess all the resources which are needed for the option such as finance. The above diagram shows the 2055 to 2008 there was two times growth in Ryanairs revenue and more than 50 percent profit increase. So it is cleare that financial capabilities of Ryanair can support this option and hence it is feasible for the company. Ryanair is paying better to their employees over the last year. The employees of Ryanair are getting highst pay among other airlines operating in Europe. With the implementation of option 2 Ryanair can continue to provide hundreds of new jobs and tens of promotional opportunities. Ryanair is a Europes major airline which is 50% cheaper than any other European airline. Ryanair is continue to grow. Accordint to IATA (Internation Air Transport Association Ryanair is worlds largest international airline which carries Largent international passengers.

Reasons For The Anticipation Of Claudiuss Suicide :: essays research papers fc

Reasons for the Anticipation of Claudius's Suicide In the tragic play Hamlet, by William Shakespeare, a particular deterrent in Hamlet's quest to be rid of his regal uncle is his procrastination. This act of murder intended to set the future right is Hamlet's sole responsibility, ordered by his deceased father. Hamlet's main target throughout the play is for Claudius to commit suicide. To achieve this goal, he produces a play chiefly for the king called the "Mousetrap." This play is used as one of many tools for Hamlet's indirect manipulation of Claudius's mind. Just as a mousetrap lures a pest to its own self-destruction while in search of ways to gratify itself, so does Hamlet use the play as a lure to trap the king in his own conscience. Claudius's possible suicide would be the result of the guilt traps Hamlet sets with the use of mental stratagem. As Hamlet scolds his mother for her behavior toward the king's honor, he says many cruel things to her. Yet, among these are his pleas for her to repent. One of the last pieces of advice he gives his mother is not to let Claudius tempt her again: "Pinch wanton on your cheek, call you his mouse" (III.iv.200). Hamlet's uncle, besides tempting the queen, is also willing to let her be the mouse that gets caught in the mousetrap intended for him. He does not love Gertrude as Hamlet's father once did and probably never will. To the plotting king, his only regard for her is purely to serve his own selfish needs. Most of Hamlet's efforts to make the king want to kill himself fail because of Claudius's strong hold on his mother, which is Hamlet's weakness. Hamlet puts off certain efforts to kill Claudius for various reasons. At one point, Hamlet does not go through with Claudius's murder because he does not want him to enter heaven at the time of his death: "Then trip him, that his heels may kick at heaven / And that his soul may be as damn'd and black / As hell, whereto it goes" (III.iii.97-98). If Claudius had killed himself, which in almost all religions is considered a sin, he would surely go to hell. Hamlet prefers Claudius's acknowledgment of the impetus behind his actions to be his method of self-destruction. The more that Claudius thinks about his evil deed, the more he will come up with reasons as to why he should not go on living.

Boeing Vs. Airbus

Executive summary This report was commissioned to show us the present in the airline business, what Is the different between Airbus and Boeing Co and after global economic crisis, what Is their policy responses. The research draws attention to the fact that many airplane companies stood at the brink of bankruptcy. On the other hand, many emerging markets such as China and India have huge potential In the aircraft Industry. Further investigations reveal that low cost airline become more important than ever before.Moreover, Airbus already pushed AWAY which one is the largest passenger aircraft. AWAY can help airplane companies improve their profit. It still helped Airbus captured market share. On the other hand, Boeing still pushed some high efficient aircrafts such as 747-8 that can follow the market trend. What is more, companies both pay attention to the Asian market. Further investigations reveal that airline business still has lots of chances in the future and fuel-efficient airpl ane will be most popular in the world.It is recommended: Add some â€Å"standing† seats In the airplane. Improve the resources utilization rate Table of Contents Introduction Nowadays, because of the global economic crisis, many airplane companies stood at he brink of bankruptcy. On the other hand, the aircraft manufacturers still will change their strategy. There are two main aircraft manufacturers in the world. One is the Boeing which comes from America and another one is Airbus which comes from France. 747-8 and AWAY which come from Boeing and Airbus Co. Tooth use the high technology In order to saving energy. In this report It will Introduce some things about the airplane business such as situation, problem and opportunity. And you will have a general Idea about both companies and their products. This Is why I write this report. Industry background In the aircraft industry, Air travel remains a large and growing industry. In the past decade, air travel has grown by 7% per year. Travel for both business and leisure purposes grew strongly worldwide. Scheduled airlines carried 1. 5 billion passengers last year.In Europe and North America, where the air travel market is already highly developed, slower growth of 4%-6% is expected. Air travel for the region has been rising by up to 9% a year and is forecast to continue to grow rapidly, although the Asian financial crisis In 1997 and 1998 will put the brakes on growth for a year or two. In terms of total passenger trips, however, the mall alarm travel markets of the future will continue to be In and between Europe, North America and Asia. (The allure industry, 2012) Let us see this picture first. Asia.There are only 80 Airlines and 1800 Airports but more than 60% people lived there. Air craft industry has good market perspective but economic benefit is not good. Because of the financial crisis, the last few years were not kind to the aircraft industry. Many airline bankruptcies are virtually certain if th e economy continues to stall. Since then, airlines have had to recognize the need for radical change to ensure heir survival and prosperity. Many have tried to cut costs aggressively, to reduce capacity growth and to increase load factors.What is more, aircraft industry includes aerospace, military aircraft, and civil-aircraft. The airline companies like Boeing and Airbus will have a competition in each field. Company background product segments Boeing is the world's leading aerospace company and the largest manufacturer of commercial Jetliners and military aircraft combined. Additionally, Boeing designs and manufactures oratorical, electronic and defense systems, missiles, satellites, launch icicles and advanced information and communication systems.The company also provides numerous military and commercial airline support services. (About us, 2013) Airbus is the world's leading aircraft manufacturer whose customer focus, commercial know-how, technological leadership and manufactur ing efficiency have propelled it to the forefront of the industry. The product include the single-aisle AWAY Family, the wide-body long-range AWAY/AWAY and the all-new next generation AWAY OXBOW Family, double-Decker AWAY Family. The company also continues to broaden its scope and product range by applying its expertise to the military market.Company, 2013) Market share The rivalry between these giants, the only manufacturers of large medium or long- moment. Even though the number of orders is higher with Airbus in 2004 but the total revenues of Boeing is still much higher than that of Airbus. However, Boeing will be able to regain its market share thanks to the new model fee, Dreamlike and making the competition more aggressive. (Boeing overtakes Airbus in annual sales race, 2012) The product The Boeing 747, the original â€Å"Jumbo Jet† with its distinctive upper-deck profile, is among the fastest airliners in service. Boeing 747-8 Family – The Boeing 747-8Interconti nental and 747-8 Freighter are the new, high-capacity sass that offers airlines the lowest operating costs and best economics of any large passenger or freighter airplane in its class – while providing enhanced environmental performance. ( Boeing Commercial Airplanes, 2012) Airbus AWAY is the world's largest commercial aircraft flying today, with capacity to carry 525 passengers in a comfortable three-class configuration, and up to 853 in a single-class configuration that provides wider seats than its competitor. The AWAY is the ideal solution to alleviate traffic congestion at busy airports.AWAY, 2013) Nongovernmental forces Technology Force In 2012 they successfully met key milestones such as compounding type using and Aerodynamics of the breakthrough in research and development programs that will bring to market the next generation of more fuel-efficient airplanes and accelerate the market readiness of advanced materials and environmentally progressive technologies. That c an help airplane companies to drive their profit. Natural Force Due to increasing consumption of non-renewable energy like petroleum, oil shortages and their concomitant rise of oil prices have always induced aircraft industry revolution.The fuel-efficient airplanes become most popular form all over the world. So Boeing says that its 787 Dreamlike cuts fuel use by 20%. Meanwhile, Airbus says that the AWAY is the first long-haul aircraft to consume less than three liners of fuel per passenger per 100 km. (Aviation Industry, 2012) Demographic forces business especially in the Asia. There are only 80 Airlines and 1800 Airports but more than 60% people lived there. What is more, by the development of economic some Asian countries such as China, India and Korea will have significant demands on the airline business.In other words, some airplane manufacturers like Boeing and Airbus should pay attention to the Asia market analysis and market demand. Micromanagement forces The company's supp liers Boeing has strong international operations with customers in around 145 countries, employees in more than 60 countries. Boeing enjoys the ownership of a brand with good and far reaching awareness on a global scale. Boeing is also a 50-50 partner with Lockheed Martin in the United Space alliance. These strong company's suppliers can help. Boeing to be a internationalization company. (The Boeing company, 2012)Airbus also has a global company's suppliers. For example, Toulouse also became home to Airbus' initial assembly line for the AWAY Family, another final assembly line opened in 2008 at Tannin, China – the first such facility for Airbus to be located outside of Europe and AWAY Family production across the final assembly lines is assigned as follows: Toulouse builds Ass; Hamburg has responsibility for the AWAY, AWAY, AWAY and AWAY; Tannin assembles Ass and Ass; and the new U. S. Facility will produce ASS, ASS and ASS. (FINAL ASSEMBLY AND TESTS, 2013) The company's vari ous publics Social factorAnti-US feeling feelings generated by the events of the past two years had adversely impacted on Boeing's sales, especially in West Asia, which is a lucrative market for the industry. And then the Airbus Co. Will raise the market competitiveness. Economic factor Aircraft manufacturers rely heavily on subsidies. Recently, Boeing and Airbus are on the debate of unfair subsidies. Likelihood of increasing fuel costs, congestion and other environmental restrictions, as well as the prospect of higher security and insurance costs to reflect the risk of terrorism.The fuel cost is increasing in the future. International Air Transport Association estimated that airlines' fuel costs would rise by 31% in 2005. DATA, which represents 95% of the world's airlines, also Political factor Policy and regulatory decisions by governments can also have a dramatic impact on the demand for civil transport aircraft. The United States Government and its Federal Aviation Administratio n (FAA) are particularly influential in this regard since they oversee the largest air transport market in the world.Similarly, the deregulation of European airlines, already begun in the early sass, holds the promise of expanded market prospects for smaller regional Jets. Boeing Co, 2012) The company's competitors We all know that it is the duopoly in the Boeing-Airbus market. Given their multiple successes, it is not surprising that Airbus and Boeing have a number of competition factors driving their innovations. They often compare their products. For example, Boeing claims the 747-81 to be over 10% lighter per seat with a trip-cost reduction of 21% and a seat-mile cost reduction of more than 6%, compared to the AWAY.And Airbus claims the AWAY to have 8% less fuel consumption per passenger than the 747-81 and emphasis the longer range of the AWAY while using up to 17% shorter unsays. (Boeing Co, 2012) SOOT analysts Boeing Co. Strength: it has a global supply chain that can help it to realize the resource rational distribution in the world. And then America government increased the government subsidies in order to encourage them to develop the advance technology. There are intense competition between Boeing and Airbus. It is benefit for each of them to have the best development trend.Broad product line that covers most major market niches development Weaknesses: Anti-US feeling feelings generated by the events of the past two years had adversely impacted on Boeing's sales. And then international Air Transport Association estimated that airlines' fuel costs would rise by 31% in 2005. That's forced many businesses to opt for smaller order airplanes volumes. Opportunities: Asia is a new market about the airline business, Airbus can sell more airplanes than ever before at that market. Threats: airline business was hit hard by the global economic downturn, with most business losing much trade.Nowadays fuel-efficient airplanes are more popular in the world, but Boe ing lags behind Airbus. Airbus Co. Distribution in the world. Because of the anti-American sentiment, Airbus Co. Can ease the market competitiveness. And then Europe government increased the technology. There are intense competition between Boeing and Airbus. It is benefit for each of them to have the best development trend. Broad product line that covers most major market niches development Weaknesses: International Air Transport Association estimated that airlines' fuel costs would rise by 31% in 2005.That's forced many businesses to opt for smaller order airplanes volumes Opportunities: Airbus successfully met key milestones such as compounding type using and Aerodynamics of the breakthrough in research and development programs hat will bring to market the next generation of more fuel-efficient airplanes such as AWAY. By the rising oil price and global economic downturn, AWAY will be a good choice to save cost. And then Asia is a new market about the airline business, Airbus can sell more airplanes than ever before at that market. Business losing much trade.Market segmentation Boeing: Since economic and traffic growth rates vary by region Boeing's segmentation of its customers is done solely through geographic regions. Boeing believes that North America and Europe will continue to order the most airplanes with their auteur economies. It believes that airplane traffic within Asia pacific will increase by six per cent annually over the next twenty years and that the market share of flying within Latin America will increase from two per cent to four per cent. It is due to these differences in global air travel that Boeing uses Geography as its segmentation tool. Boeing Company, 2013) what is more, the segment's geographic region is a function of the allocation of resources on demand. For example, in America and Europe, Boeing can predict an increase in the demand for regional Jets as air revelers in these regions are demanding non-stop flights on thinner route s, in China, Boeing can predict an increase in their routes and so on. Airbus: its market segmentation is like the Boeing's which is the segment's geographic region. They still use the different plans in different regions.For example, Airbus pays attention to the carbon-efficient airplane like AWAY. They want to use it to increase the Asian market share, and they also want to increase the branch line to improve efficiency in the American and European market. Target markets Name: Airbus Company AWAY Boeing Company 747-8 Characteristic: long flight normal airlines/ government budget airlines/ government/ normal airlines/ personal using all over the world few in the America all over the world but few in Europe Luxury trip normal trip emerging market developed market new customer regular customer Let us see this table.It shows the characteristic of the target market in both companies. We will see that A 380 fits the high-end market, and Boeing 747-8 is a multi-role aircraft. What is mor e, Boeing 747-8 which is a classical aircraft can have lots of the regular customers. They Just need to keep its feature. On the other hand, because of the global economic crisis, more and more airlines which come from the emerging market want to long distance and high capacity. By this way, it can help them to save cost. At this time, Airbus Co got the AWAY.And then, AWAY has a huge body that can offer enough space to build some luxury facilities such as fitness, bar and bedroom. It can help filling in the luxury trip blank. Targeting strategy Airbus and Boeing companies all use the differentiated targeting strategy, because both companies are all global companies and they make the different plan in different place. It is better than undifferentiated and concentrated that they can totally control the market. For example, in Asian market, Boeing will recommend the 747-81 which is the fuel-efficient and huge airplane.But in the American and Europe Market, it will focus on showing the 777 which is the new technology and efficient airplane. On the other hand, AWAY which comes from Airbus Co. Is the key recommendation to some developing countries like China, India and Brazil. What is more, some other size of the Airbus airplanes such as AWAY and AWAY still will recommend to the developed countries like America and England. Because some emerging markets like Asia and South America have a large population and huge market potential.So they will be like large and efficient airplanes. What is more, some developed market like America and Europe, they which have health airline network need to add some branch lines. So the small airplane will be popular in that market. And then let us see a form first. Airbus was never in the corsairs of Boeing. That means, they can promote product in the same place. If you want to buy an airplane, that depends on what size of airplane you like. For example, if you want pick up 500 passengers you only can hose AWAY, 450-500 passengers 747 -8 is your choice.Positioning strategy From a buyers point of view there are many criteria that apply to buying a new plane from Boeing and Airbus. The main two criteria we chosen are capacity and distance. Because airplane makers like Boeing and Airbus are quite limited. Unlike BBC, in EBB there is very rarely a mass market and Boeing and Airbus are no exception to the rule. The companies targeting is aimed mainly at its existing clients and its profit margins are squeezed by these well knowledgeable clients mainly because they homeless are professionals and know the cost of production for airplanes. Boeing Company, 2013) Short distance and low capacity Boeing: many Because Boeing has 737 Family which are particularly low capacity designed pales, incorporating seating capacities of between 110-189 seats and are also relatively short distance planes. It fits the distance and efficient trip. Because of the global economic crisis, many airplane companies stood at the brink of bankrupt cy. 737 is a good choice for them. Airbus: None Short distance and high capacity: None The market didn't need it. Long distance and high capacity Boeing: some fly from America to Australia without refueling.Airbus: some It is the same reason. But its product is AWAY Family. But a maximum range of its flight is shorter than 777 and 747. Very long distance and ever high capacity Boeing: None Airbus: AWAY Because Airbus wanted to increase the market share, so he focused on the long distance market. AWAY filled a hole in the market and it can popular in the high-end market. Recommendations Nowadays, many airplane companies stood at the brink of bankruptcy. So saving money is the first demand. Aircraft manufacturers also launched some high efficient airplane like 747-8 and AWAY.I think that we already cannot change much about outside but we can change some about inside. For example, all customers sit in the airplane, but we can change the seat design like â€Å"standing† seat. Wha t is more, they also can improve the resources utilization rate in order to decrease the price of the airplane. That can help the airline companies to increase the profit. And then Aircraft manufacturers will have a new segment about the Recommendations. Reference list: 1. The airline industry. (2012). The airline industry. Retrieved 2012, From: http:// gag. Stanford. Du/AAA/intro/airlessness's. HTML 2. About us. (2013). Boeing official website. Retrieved 2013, From: http:// www. Boeing. Com/Boeing/companionways/about/index. Page? 3. Company. (2013). Airbus official website. Retrieved 2013. From: http://www. Airbus. Com/company/ 4. Boeing overtakes Airbus in annual sales race. (2012). Reuters. Retrieved 2012, From: http://www. Reuters. Com/article/2013/01117/us-airbus-orders- idUSBRE90GOCF20130117 5. Boeing commercial Airplanes. (2012). Boeing official website. Retrieved 2012 From: http://www. Boeing. Com/assets/PDF/commercial/PDF/ BCC_backgrounder. UDF 6. AWAY. (2013).Airbus offici al website. Retrieved 2013 From: http://www. Airbus. Com/aircraftman's/evisceration's/a380familyncontentId= BIBB TABLE:ATTontent; 7BAviation Industry. (2012). QflnEquivalencetrieved 2012 From: http://www. qfinCaffeinem/Comtor-profiles/aviation 8. Boeing Co. (2012). Boeing official website. Retrieved 2012 From: http:// www. boeiBoeingm/ComiBoeing (FINAL ASSEMBLY AND TESTS. (2013). Airbus official website. Retrieved 2013 From: http://www. airbAirbusm/Company/aircraft-manufacture/how-is-an-aircraft-built/final- assembly-and-tests/ 10. Boeing Co. (2012). Boeing official website.Retrieved 2012 From: http://www. boeiBoeingm/ComiBoeing. Boeing Co. (2012). Boeing official website. Retrieved 2012 From: http:// 13. Boeing Company. (2013). 123HLempeltrieved 2013 From: http://www. 123hLempelm/Comw. asp?Asp=8Id96 14. BoniBonitoKolbKola012). Undifferentiated, Concentrated, and Differentiated Targeting Strategies. Retrieved 2012 From: http:// www. globGlobalizesm/Comerence/47105/203279/undifferent iated-concentrated-and- differentiated-targeting-strategies 15. Boeing Company. (2013). 123HLempeltrieved 2013 From: http://www. 123hLempelm/Comw. asp?Asp=8Id96

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